Meet The Team

Richard Howarth joined The Star in May as General Manager, Marketing, Sales & Entertainment. Richard  brings a wealth of knowledge and experience to The Star having held senior roles with some of Australia’s most renowned companies including Sportingbet Group Australia (now William Hill UK), Telstra and The Coca Cola Company.

Jayson Heron commenced at The Star in June as Director of Sales. Jayson is an exceptional sales professional with a broad range of well-honed skills across tourism, hospitality and event industries. Jayson joins The Star from his most recent role as National Director of Sales for Hilton Worldwide and has previously held senior roles with Hilton Sydney and Crown Entertainment.

Amanda Lovett joined The Star in 2012 as Business Development Manager of Events and was recently promoted to Assistant Director of Sales at The Star. With 10 years’ experience across travel, tourism and the events industry, Amanda holds a wealth of knowledge and understanding of the Australian and internal tourism events market.

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NEWS: October’s Good Food Month

As Event Partner of The Sydney Morning Good Food Month presented by Citi, The Star events team worked closely with Fairfax Events (part of Fairfax Media) to transform Sky Terrace into a one-off Asian street market event, bustling with tantalising scents and sounds.

The Asian street market, dubbed Asia Town, was a highlight during Good Food Month in October, bringing together more than 600 guests for a street food festival offering delicacies from renowned chefs including Thai cuisine expert David Thompson, who took guests’ taste buds on an Asian adventure. David Thompson was joined on the rooftop overlooking Sydney with fellow wok masters Dan Hong, Luke Nguyen, the talented teams behind The Star’s own Sokyo and Golden Century, and many more.

Preparations leading up to Asia Town commenced in July 2014 to deliver the complex event featuring cooking demonstrations, tastings, drinks, music, and book signings. Several cooking demonstrations were on offer throughout the evening including with Sokyo’s own Chase Kojima who created his signature “Okonomiya” Japanese pancakes.

Transforming rooftop bar Sky Terrace into a thriving street food marketplace with one of the most spectacular views in Sydney, this one-off outdoor festival was led by executive chef Uday Huja and the Event Centre team, who were on site at all times to ensure the seamless execution of the entire event. To add a unique touch to the event space, Fairfax Events made use of The Star’s popcorn machine and utilised the Sky Terrace furniture, including marble bars, lounge chairs and The Star DJ equipment for the event.

As a completely open air space, contingencies were put in place by the event team prior to the event in order to adapt Sky Terrace to whatever Sydney weather threw The Star’s way, and true to form the hot weather called for the installation of a number of shade umbrellas. A team of 27 front of house staff were also on hand throughout the event including 18 wait staff, 9 bar staff and 22 back of house.

Asia Town was a resounding success. Feedback from the client was extremely positive with the Good Food Month festival manager, Georgina Baldock passing on high praise from attendees and expressing gratitude for The Star’s first-class organisation and implementation, which ensured the event ran without a hitch.

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CASE STUDY: Sony Foundation

In October 2014, the Australian music industry celebrated 30 years of Denis Handlin AM leading Sony Music Entertainment Australia with a gala charity event in support of the Sony Foundation of Australia at The Star Event Centre. Denis Handlin is the Chairman & CEO, Australia & New Zealand and President, Asia of Sony Music Entertainment and joined the company in 1970 and has been leading it since 1984. The expansive venue was converted into a world-class performance space to welcome over 700 of Australia’s leading music and entertainment industry personalities to celebrate the occasion.

Upon arrival guests were treated to cocktails in the Event Centre foyer to prepare for a night of entertainment from some of Australia’s and the world’s leading artists. Guests were welcomed into the Event Centre to take their seats at banquet tables that were each positioned to enjoy unobstructed views of the stage for all the entertainment.

Australian television personalities: Richard Wilkins AM, Karl Stefanovic and Samantha Armytage welcomed guests to the celebration and collaborated to be the perfect hosts for the evening for which the Sony Foundation launched their new fundraising initiative through a special endowment fund to support families who have benefited from the Sony Foundation Children’s Holiday Camp Program.

The evening was a great success with the Sony Foundation raising over their $200,000 target.

Alan Jones AO and international guests Rob Stringer – Chairman and CEO, Columbia Records and Edgar Berger – Chairman and CEO, International, Sony Music Entertainment, took to the stage throughout the night to congratulate Mr Handlin and share memories on how the music industry has transformed over the last three decades.

As the venue of choice, the Event Centre’s state-of-the-art audio-visual and technical capabilities were on show with the best in the business, as local and international stars including Jessica Mauboy, Guy Sebastian, The Veronicas, Delta Goodrem and Justice Crew, alongside international superstar, The Script, entertained the 700 strong crowd.

Guests were treated to a three course meal that included grain fed Angus beef, followed by a dessert of either mango pudding or vanilla panacotta.

Throughout the six months preparation The Star’s team worked in close partnership with the Sony Music Australia team, with daily phone calls, weekly face to face meetings and countless emails. It all culminated the in the successful collaboration, the celebratory event that was a resounding success.

Sony Music Australia praised the professionalism of the event team, for their ability to deal with all last minute surprises in a considered and efficient manner, not impacting the delivery of the high profile event.

 

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NEWS: NRL’s night of nights

On 29 September, the NRL community celebrated players at the annual Dally M awards at The Star Event Centre. Suites in The Darling Hotel were transformed into Dally M Styling Suites for wives and girlfriends to prepare, before arriving in front of a huge media pack lining the red carpet entrance on Pirrama Rd.

Preparation for the NRL’s night of nights began four months out from the event, with the NRL setting the objective to make it a glamorous night to remember; a night that would honour the chosen winners and one for every guest to enjoy. This was the second consecutive year the Awards were held at The Star Event Centre.

As well as honouring Jarryd Hayne and Johnathan Thurston who were joint winners of the Dally M Medal, awards were also given to the premier player in each position, the best coach, and the best captain, representative player of the year and the most outstanding rookie of the season.

The NRL used multiple areas across The Star including transforming suites in The Darling hotel into Dally M Styling Suites where the NRL stars’ wives and girlfriends (WAGs) prepared for the big night. The suites allowed the glam squad space, only metres away from the event, to spend approximately 2 hours preparing each person for the red carpet.

Down on the red carpet that lined the entrance to the Event Centre the waiting media pack included the Daily Telegraph, Sydney Confidential, Popsugar Australia, News.com.au and Fox Sports, as well as many other outlets. The Project did a live cross to the fashions on the red carpet with Julian Schiller. A Vine 360 booth on the red carpet captured 360 degrees of attendee’s outfits, with the videos being live streamed on Twitter.

Behind the scenes contingency plans had been prepared to deal effectively with wet weather over the red carpet arrival area, in which case arrivals would have been moved to Astral Tower’s porte-cochere entry. The wet weather held off for all guests to arrive.

The 750 guests dined on canapés in the Event Centre Foyer including Queensland spanner crab, Angus beef carpaccio and Crystal Bay prawns, before being seated to enjoy the main course of beef tenderloin with crispy Queensland king prawns.

The event was broadcast live by Fox Sports with highlight performances by Jessica Mauboy and Jazz Nouveau.

In a community touch driven by Rabbitohs’ star Greg Inglis, eight children from the Sydney Children’s Hospital in Randwick, including three-year-old cancer patient and huge Rabbitohs’ fan Jake Price, met their NRL heroes and enjoyed the awards presentation from a VIP suite in the Event Centre with their parents.

Selected NRL fans enjoyed canapés and drinks in Marquee prior to the event and then joined celebrations in the Event Centre.

Post event, VIP guests mingled at Sokyo Bar whilst other guests continued celebrations at 24/7 Sports Bar.

In what was a swift yet well organised planning process, The Star’s Event team ensured all of the NRL’s requests were managed and executed efficiently, with the event hailed a great success.

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